Social Network Marketing
Today everybody was shopping all around, yet for me, aside from buying a trampoline for my kids, it was business as usual. I was inside one of the house we have finished rehabbing recently and I was checking the last items and designing the layout of the external lights so to make the house stand out.
I was actually in the garage when I suddenly got a phone call on my mobile phone from my business partner and best friend Daniele Bogiatto who was driving along the Italian highway towards to Rome for a major event where he will launch, together with other partners, a whole new company dedicated to Social Network Marketing. An enterprise that wants to be the first really successful mixture between Web 2.0 and network marketing.
He has been working on this project for some months now and in the coming week end they will organize in Rome the first world wide convention of the company that is an evolution of an already successful European network marketing company that has been using the Web effectively in the last decade but that now wants to master the social networks.
Daniele is a master in Web 2.0 promotion and has been invited by this major network marketing company to bring his experience in the project and to become directly part of the team, so I have been involved from day one since we share everything we do individually. It also happens that my wife Maria is a true genius in network marketing and has been the head of one of the biggest networks in Europe during the Nineties, so Daniele asked for her opinion as well.
Maria volunteered some important advice and also started talking about the imminent event in Rome to some of her previous network marketing connections in Italy.
Today Daniele wanted to know more about Maria’s actions on this line and so I put them in direct communication so that they could be on the same page. The call was very energetic and after that Maria started calling her connections in Italy. A flurry of activity ensued with interest about the event, despite all of these people were on the other side of the Atlantic, the interest about the Social Network Marketing initiative spread like wildfire and Maria was on the phone and on Skype for over 5 hours straight (she even missed lunch) and many new people are likely to join the program thanks to her communication of today.
This is the power of true networking relationships at work, the power of the Internet that connects people from all over the world, and the power of my wife who is capable of motivating and bringing to action just about anybody no matter where he is and what else he is doing.
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